Posts Tagged ‘spending’

Online Ad Spending To Reach $51 Billion

Thursday, August 26th, 2010

Online Ad Spending To Reach $51 Billion
Online ad spending is set to grow almost 14 percent, from $45.6 billion, in 2010, to $51.9 billion, in 2011, according to a new forecast from Borrell Associates. By next year, local online advertising should grow by almost 18%, from $13.7 billion, in 2010, to $16.1 billion, in 2011.     Targeted display advertising is forecast to grow almost 60 percent in 2011, reaching $10.9 billion for …

AMR: B-to-b online marketing spending to increase this year

Wednesday, February 3rd, 2010

AMR: B-to-b online marketing spending to increase this year
New Yorkand#8212;Despite a decline from 2008, b-to-b online marketing totaled about $3 billion last year and is expected to show positive growth this year, according to a new report from consulting firm AMR International.